The customer's challenge
The customer's challenge
The company is a global, market-leading player in fuel retail and in the Swedish market offers, among other things, car rental services to more than half a million customers annually. The industry is undergoing a strong transformation due to macro trends such as electrification, digitalisation and sustainability, which among other things leads to changing customer needs and fewer fuel customers. Car rental is seen as a business area with great growth potential.
System before/after
System before/after
The company currently has a proprietary system that has been developed over the past 20-30 years. Due to limited opportunities to further develop the proprietary system, the company chose to replace the system with a market-leading, cloud-based platform for car hire.
Solution
Solution
The solution offers an integrated car rental system and a fully digitised experience for both customers and station staff. The system includes integrations with underlying payment and transaction systems, identity management systems and systems for dynamic pricing,
Result
Result
The company is now prepared to take the next step on its journey to become a complete mobility service provider for both private and business customers. The goal is to eventually offer a complete self-service experience for selected customer segments.
Conclusions and insights
Conclusions and insights
The project was one of the most important strategic initiatives for the Swedish market, which is currently the only market where the company offers car rental services, but which the company now wants to scale to the rest of Europe. An important success factor has been a clear goal/vision of where the company wants to go in the long term, as well as a partner who clearly understands the goal and has the ability, both in terms of systems and support, to work with the company to set out the path to the goal.
We carry out at least 20 different assignments in parallel, which means that our experience bank is developing at a rapid pace. To give you inspiration for projects that can be similar to your current challenges, we share here what we have learnt from others that will benefit you in a future assignment.
What we have done
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Customer case4 min reading timeThe construction group replaced its outdated ERP to harmonise its system landscape, increase internal efficiency and strengthen its project business
The client, a group with several project-oriented organisations operating in various parts of the civil engineering industry, had for some time felt that the current system landscape did not support the projects to the extent that they... -
Customer case2 min reading timeA market leader in a global petrol and retail group that needed to streamline its supply chain.
During the course of the project, a number of challenges were identified that prevented them from achieving the change desired by the category managers in the Swedish organisation. Their culture, team spirit... -
Customer case1 min reading timeThe electric boat company that wanted to switch to serial production
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Customer case2 min reading timeThe global engineering consultant who wanted to increase project profitability
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Customer case2 min reading timeOperationalising project management in a Nordic construction company to support all project managers through a process-oriented approach.
Their existing business/management system, which is currently on SharePoint, is characterised by thousands of documents containing long routines, policies, large amounts of text and outdated information for those who will be running the projects. This leads... -
Customer case2 min reading timeGuiding two different companies within the same group towards a joint decision on a new business system.
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Customer case2 min reading timeThe retailer who wanted to implement a deviation management system underpinned by a harmonised approach across all countries in the business.
The customer's business in the workwear, tools and personal protection industry was characterised by decentralised processes, with different countries having different levels of progress in terms of whether a system support was in place to manage and monitor... -
Customer case1 min reading timeCustomer needed to streamline e-commerce with new warehouse management systems
For retailers, as for many other industries, e-commerce has been a clearly growing business in recent years and is becoming increasingly important for the major players in the market. But e-commerce... -
Customer case1 min reading timeThe industrial company that needed to create standardised HR processes
A major customer of Rededge in the manufacturing industry wanted to harmonise their HR processes across borders. With factories on several continents, there were major challenges in finding a "unifying" system support that...